Continuous Tracking Enables Continuous Improvement
Customer behaviour evolves quickly. UK/EU ecommerce sites need ongoing tracking to adapt UX, messaging, and campaigns. Continuous observation ensures optimisation strategies remain effective over time. There’s a great article that breaks this down in more detail, worth checking out if you're exploring this.
https://www.salecycle.com/blog..../user-behaviour-trac
#track_user_journey #user_behaviour_tracking